{"id":1555,"date":"2021-06-07T10:58:19","date_gmt":"2021-06-07T10:58:19","guid":{"rendered":"https:\/\/www.deprintedbox.com\/blog\/?p=1555"},"modified":"2021-07-21T02:46:37","modified_gmt":"2021-07-21T02:46:37","slug":"key-points-of-packaging-design","status":"publish","type":"post","link":"https:\/\/www.deprintedbox.com\/blog\/key-points-of-packaging-design\/","title":{"rendered":"Key Points of Packaging Design"},"content":{"rendered":"<h1>Accuracy<\/h1>\n<p>Most importantly, the package is supposed to convey product information clearly and accurately. Next, the package designer should strive to have a bespoke design for the products. A bespoke design is a <a href=\"\/index.php\">custom design<\/a>, reflecting the individual personality of the product and the company. It should be unique and novel. Thus, it can attract the consumers&#8217; interest instantly, then arouse the purchase desire.<\/p>\n<p>Therefore, a professional designer should fully study the character of the product and the business before the start of the package design.<\/p>\n<p>Besides, a good package should have the accurate customer targeting. In other words, a designer should know exactly who will buy the products. The customer can tell if the goods meet his need immediately.<\/p>\n<p>Below are the factors for the customer targeting.<\/p>\n<ul>\n<li>Region and country<\/li>\n<li>Customer age and gender<\/li>\n<li>National custom and taboos<\/li>\n<\/ul>\n<h1>Concise<\/h1>\n<p>The words and images on the package should be concise. To put it another way, simple but effective words, and eye-catching images and graphics can make a person understand a product at a glance.<\/p>\n<h1>Novelty<\/h1>\n<p>A new, original and unusual design can always appeal to a new customer instantly. It is a man&#8217;s nature to prefer the new package to the old. For instance, a traditional <a href=\"\/food-packaging-box.php\">food of a novel package<\/a> can increase its sales greatly. A simple <a href=\"\/kraft-paper-box.php\">kraft paper box <\/a>for food may look more attractive when it replaces <a href=\"\/printed-paper-box.php\">a full color printed box<\/a>.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.deprintedbox.com\/design_img\/kraft-food-take-out-box.webp\" alt=\"kraft paper box for food packaging\" \/><\/p>\n<h1>Sincerity<\/h1>\n<p>Sincerity is the inner quality of a professional package. It is about the trust of the company and the product. The design on the bottles, boxes and trays should give people a solid and credible feeling. It is a feeling of quality, reliability, honesty and truthfulness. It gives the customers confidence to buy the products.<\/p>\n<p>A good designer will never ever\u00a0use false graphics or text to mislead consumers. This will eventually ruin the image of the company and affect the sales of the product. When a company loses the trust of consumers, its life is over.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Accuracy Most importantly, the package is supposed to convey product information clearly and accurately. Next, the package designer should strive to have a bespoke design for the products. A bespoke design is a custom design, reflecting the individual personality of the product and the company. It should be unique and novel. Thus, it can attract [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[4],"tags":[],"class_list":["post-1555","post","type-post","status-publish","format-standard","hentry","category-packaging-design"],"_links":{"self":[{"href":"https:\/\/www.deprintedbox.com\/blog\/wp-json\/wp\/v2\/posts\/1555"}],"collection":[{"href":"https:\/\/www.deprintedbox.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.deprintedbox.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.deprintedbox.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.deprintedbox.com\/blog\/wp-json\/wp\/v2\/comments?post=1555"}],"version-history":[{"count":2,"href":"https:\/\/www.deprintedbox.com\/blog\/wp-json\/wp\/v2\/posts\/1555\/revisions"}],"predecessor-version":[{"id":1557,"href":"https:\/\/www.deprintedbox.com\/blog\/wp-json\/wp\/v2\/posts\/1555\/revisions\/1557"}],"wp:attachment":[{"href":"https:\/\/www.deprintedbox.com\/blog\/wp-json\/wp\/v2\/media?parent=1555"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.deprintedbox.com\/blog\/wp-json\/wp\/v2\/categories?post=1555"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.deprintedbox.com\/blog\/wp-json\/wp\/v2\/tags?post=1555"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}